Visual Diary - Sara Mears Communication By Design

Illustration

As Central Park goes yellow with daffodils abloom (and some kind of yet-to-be-identified flowering shrub) our hometown bakery celebrates the season — and color — with a new lemon cookie. Levain’s whimsical use of illustration is...

Name

Thrive Causemetics is a great name for a purpose-based brand claiming to be “bigger than beauty” with the promise “for every product purchased, we donate to help communities thrive.”

Senseless Loss

Recent challenges notwithstanding, Twitter, the entrepreneurial prodigy, is nothing short of amazing: a global, grassroots communication platform sprung forth from nothing, a joyous brand experience complete with...

Pronouns

Spotted around the corner at our local “thrifting” retailer. Supporting DEI — with a twist.

Name

Ring is famous for being rejected by Shark Tank and then selling to Amazon five years later. The company was founded by Jamie Siminoff in 2013 as Doorbot, which he pitched to the “Sharks” that very same year. Renamed ring...

Small Business Day

Today is National Small Business Day. Here’s to entrepreneurs, socialpreneurs, ecopreneurs — all things “preneur”! Those fearless founders* among us who see a better world, a better way, and are doing amazing things to make it happen.

Rooftop

Light

The Kings lost to the Warriors yesterday in Round 1 of the NBA Playoffs, but Sacramento’s “Light The Beam” rallying cry inspired city, team, and fans throughout a winning season. A valiant purple beam shines upward...